An excerpt from Producing Artistic Director Todd Olson’s opening remarks at the grand Opening of the Raymond James Theatre, Saturday night, May 30, 2009:
Welcome to this magic place.
Our theatrical town hall.
Our laboratory.
Our multi-colored black box
Our distant cousin to Shakespeare’s “Wooden O”
And even more distant cousin to what the Greeks called their orchestron, their “dancing
place.”
You sit in what they called their theatron, their “seeing place.”
And the Greeks had an altar in the center of their stage for they knew the power and
catharsis that came when the human story was RE-told
Yes, all we want to do in his space is carry on the traditions that began 2,500 years ago
And you must be there too, just as you always have for the same 2,500 years
This is a moment that few Artistic Directors ever get to experience.
This is a special occasion.
The Raymond James Theatre is the first new theatre built for a professional
theatre company in the history of Tampa Bay.
And for this moment this is not only the finest stage house in Florida, but
probably in the southeast as well.
This beautiful new theatre rose out of sand where a tattoo parlor once stood
This theatre space was not designed by consultants
-it was designed by the same artists that knew our old space and made art there
for you every day
That’s the way it should be and is something for which I am proud
Accomplishing this moment was hard.
Planning for the better part of 2 years is a kind of excruciating bliss…
As artists we have learned more about building materials, city code, and ADA then we
ever thought possible
I always say that when you see a play on our stage, there are scores of others that
made that production possible
But tonight it is that times 1,000…or more: countless individuals influenced this space,
from the guy who installed the acoustical tiles so you could hear better, all the
way to Dr. Kuttler himself
So many people had a hand in this moment
We always aspired to design a theatre where our loyal audiences would walk through those doors and feel at home.
-and so many things that you emailed to us or told us over coffee or whispered in
our ear after cornering us at intermission…they are here too (or most of them)
This theatre is uniquely outfitted to produce what AS does best: variety
-From the 229 lighting instruments above to the stage constructed of trap doors
below,
-From the freight elevator that allows us quick access to the stage to the state of
the art sound and lighting systems above you
Variety. Isn’t it great to be a part of an audience that craves such variety?
-an audience that wants to be surprised and challenged and entertained and
provoked every time they walk through that door?
-we do not specialize primarily in musical theatre or children’s theatre or classical
theatre or contemporary theatre or outdoor theatre or cutting edge theatre.
-we are AS so we do them all.
-our brand is our many colors - our many experiences
And you will not find that anywhere else in Tampa Bay
On this stage your new favorite production that you never will forget is coming very
soon.
And so is a play that you’ll dislike so much that you’ll do anything to tell me about it
And in a way, that’s our promise to you
This good college has made for us a building
-a body into which we must fill with blood, and give it a pulse,
-we must imbue it with a heart, a provocative brain, and a generous soul.
Our mandate is clear.
And though our address is different, ASTC will aspire to be what it has always been:
-independent, artistically autonymous,
-aspiring to present the most satisfying dramatic work regardless of theme,
language, or subject matter.
-We will continue to be the gateway through which Tampa Bay area audiences
are introduced to the most exciting work written for the theatre today.
So from Lance Roger’s painting overhead as you entered the theatre, to the way we choose the plays that we will produce, the more things change the more they will
stay the same.
That is our promise to you.
And we are contractually rooted here to make art for at least 40 years with a 20-
year renewal beyond that.
-so just as we have been celebrating our 30th anniversary this season, how
satisfying is it to imagine that we will be in this space twice as long as we have already been in existence.
Let me put it another way:
These days the number of professional theatres in our country that have closing recently easily outnumber the new ones like this 10-1
-companies 30 and 40 years old have closed
-companies enjoying new theatre facilities have closed
-one company had just won the Tony Award for sustained excellence in regional
theatre…closed
-2 of Florida’s largest theatres, closed
Somehow, amidst the worst economic climate in generations
-amidst devastating state and city budget cuts,
-somehow during a time when people have separated the essential things in their
lives from the non-essential things…
AS has managed to remain essential, and we are still standing.
So we are the lucky ones
You are the lucky ones
We are all a great part of this fortunate moment.
Our September opening of August Wilson’s FENCES will begin our 31st season.
So, given our long-term lease on this space, let us commit tonight, right now, that we
will gather in these seats again to celebrate our 40th anniversary, and our 50th anniversary, and our 60th anniversary, and our 70th anniversary, and our 80th anniversary, and our 90th anniversary.
So, in a few minutes, when our long-time friend and patron Tom James declares The Raymond James Theatre officially open,
-It will be time to start filling up this room with new memories, new laughter, and
new ghosts.
-you may have noticed some of our favorite memories that we have forever
burnished on the wall behind you. These are plays you have seen.
-a small handful from our first 30 years - just in time to start collecting new
memories from our next 30 years
For you just finding this building tonight was a crucial first step.
Finding your seat was another.
Now look around and see the improvements.
Find what new you like best.
Find your place in this company - this family that is AS
Because ladies and gentlemen, patrons, trustees, angels, artists…we are now home
and you are home with us.
Welcome to this magic place.

